This year’s MRI International User’s Conference was held in the Theme Park Capital of the World, Orlando Florida. It wasn’t all fun and games though as over 1000 attendees gathered to network and learn about MRI’s plan for the coming year.&
In recent months, MRI has made a number of acquisitions intended to enhance functionality across a number of the Real Estate verticals. They have now added enhanced functionality in Fixed Assets, Affordable Housing and Property Management in Europe. A significant portion of the opening general session discussed these acquisitions and how they would be incorporated into the MRI ecosystem and made to give the user a “single experience” across product lines. For users who own multiple MRI applications, they are creating an “MRI Platform” that will give users a single portal to access these applications utilizing Okta’s single sign-on technology. However, given the conference’s theme of “Freedom” and despite this added functionality, MRI continued to highlight the flexibility to go outside of this ecosystem and give user’s the choice to partner with other best of breed applications and integrate them with MRI.
It wasn’t all sunshine and roses though as there was a legitimate concern from users regarding how MRI will support these additional products. Their support capacity is already being tested and one attendee even stood up five minutes into Pat Ghalani’s keynote speech and questioned why she needs to wait 30 minutes to speak to someone who could help her. It quickly became evident that whilst acquisition may mean rapid growth, many companies are being plagued with severe support issues, an area that will need to be carefully monitored moving forward.
MRI did a great job of incorporating feedback from partners and set up the conference so that there were a number of dedicated times where attendees could walk the solution room without having to miss scheduled sessions. They made it a key point to highlight their investment in the partner program and how essential partners are to MRI’s success. In addition to the ample time provided to meet with attendees at the Open Box booth, Brendan Canny (MD of North America) led a session on Robotic Process Automation (RPA) that was well attended and far more interactive than past sessions at IUC.
Brendan demonstrated a number of processes that could be automated with MRI and introduced Open Box's latest offering,Robots-as-a-Service (RaaS). This session clearly resonated with attendees, as we had a number of inquiries directly after the session on how they could incorporate RPA at their organization.
Overall, it was a great experience and a very well organized conference. We had the chance to meet up with most of our current MRI clients and hopefully came home with a few new ones. We’re already looking forward to next year’s conference in Atlanta.